THE CONNECTED CAMPAIGN

The Next Generation of Digital Advertising

Mobile’s rise to dominance has broken legacy ad systems that were not designed for cross-device targeting and attribution. As wasteful spending continues to pile up, anxious advertisers are all asking the same question: Do we have the technology to solve the cross-device dilemma? Built on a new era of advertising infrastructure, the Connected Campaign is poised to deliver on every advertiser’s dream—true customer journey management.

Fill out the form to download the new report from Mixpo, and see why connected campaigns are poised to grow with technology and will redefine customer tracking and acquisition.

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In this report you will learn...

How the growth of mobile has transformed the consumer and their journey across multiple digital devices
Anonymous cookie limitations vs. the benefits of an identity layer
Targeted, sequenced messaging to individuals

About the Author

Justin Kistner has been a leader in digital and social marketing strategy for over ten years. Before joining Mixpo, he was leading product for Spruce Media, a Facebook sPMD media buying company. Justin also spent 3 years at Webtrends pioneering social analytics for Facebook campaigns delivering many industry firsts, including a patent-pending content scoring algorithm.